Atlassian is repositioning Trello – What you should know

At the beginning of 2025, Atlassian announced that it would no longer develop Trello as a team tool and would steer startups and companies working in larger teams towards Jira. In the future, Trello will only be maintained as a tool for personal productivity.

What does this mean for you if you're still using Trello? Atlassian has always struggled to clearly communicate the differences between Jira and Trello. For me, Trello was always a tool for startups or for planning and organizing smaller side projects. Nevertheless, many people planned complex projects with Trello, which increasingly blurred the use cases of Trello and Jira. For this reason, Atlassian decided to focus Trello more on personal productivity.

Three groups currently leaving Trello

If you follow the discussions in forums, on Hacker News, and in Atlassian's responses, three groups are currently leaving Trello:

Power users are reaching the limits of Trello – no automation, no proper reporting. They go to ClickUp, Asana, or Monday. If they're from a tech background, Linear is also a great alternative.

The second group simply wants to stick with the status quo and prefers the 2018 version. They don't want AI inboxes or calendar planners. They want boards, lists, and cards. This group is the hardest to satisfy because the entire SaaS market is moving in the opposite direction.

The third group switches to self-hosted, open-source options like Plane to avoid paying per seat.

An alternative for you if you belong to the second group

We built Claire for the second group. Check it out.